Privacy Policy

1. Introduction

Drive Transformer ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website drive-transformer.com and use our services.

By using our website, you consent to the data practices described in this policy.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Name and contact details (email address, phone number, postal address)
• Business information (company name, job title)
• Newsletter subscription preferences
• Inquiry and communication history
• Purchase and service history

2.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and location data
• Browser type and version
• Device information
• Website usage data and analytics
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

• Providing and improving our products and services
• Processing inquiries and customer support
• Sending newsletters and marketing communications (with consent)
• Conducting workplace assessments and consultations
• Processing orders and managing customer accounts
• Analyzing website usage and improving user experience
• Complying with legal obligations

4. Legal Basis for Processing (UK GDPR)

We process your personal data under the following legal bases:

• Consent: For marketing communications and newsletter subscriptions
• Contract: For providing services and processing orders
• Legitimate Interest: For website analytics and business improvement
• Legal Obligation: For compliance with UK laws and regulations

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share information in the following circumstances:

• With service providers who assist in our operations (under strict confidentiality agreements)
• When required by law or to protect our rights
• In connection with business transfers or acquisitions
• With your explicit consent

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure data transmission using SSL encryption
• Regular security assessments and updates
• Access controls and employee training
• Secure data storage and backup systems

7. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of processing
• Right to Data Portability: Request transfer of your data
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for marketing communications

To exercise these rights, please contact us at [email protected].

8. Cookies and Tracking

Our website uses cookies and similar technologies. For detailed information about our cookie usage, please see our Cookie Policy.

9. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Specific retention periods include:

• Customer inquiries: 3 years
• Newsletter subscriptions: Until you unsubscribe
• Purchase records: 7 years (for accounting purposes)
• Website analytics: 26 months

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date. Continued use of our website after changes constitutes acceptance of the new policy.

12. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.