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Cookie Policy

Last updated: December 2024

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and analyzing how you use our site.

Similar technologies include web beacons, pixels, and local storage, which serve similar functions to cookies.

2. How We Use Cookies

Drive Transformer uses cookies for several purposes:

  • Essential functionality: To enable basic website features and security
  • Performance analysis: To understand how visitors interact with our website
  • Personalization: To remember your preferences and settings
  • Marketing: To provide relevant content and advertisements
  • Communication: To manage newsletter subscriptions and contact forms

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for the website to function properly and cannot be disabled. They include:

Cookie Name Purpose Expiry
cookie_consent Stores your cookie preferences 1 year
session_id Maintains your session across pages Session
security_token Prevents cross-site request forgery Session

3.2 Analytics Cookies

These cookies help us understand how visitors use our website:

Cookie Name Purpose Expiry
_ga Google Analytics - distinguishes users 2 years
_ga_* Google Analytics - session data 2 years
page_views Tracks page views and user journey 30 days

3.3 Marketing Cookies

These cookies are used to track visitors and display relevant advertisements:

Cookie Name Purpose Expiry
newsletter_signup Tracks newsletter signup interactions 90 days
utm_source Tracks marketing campaign performance 30 days
referral_source Identifies how users found our website 30 days

3.4 Preference Cookies

These cookies remember your choices and preferences:

Cookie Name Purpose Expiry
user_preferences Stores display and accessibility preferences 1 year
language_pref Remembers language selection 1 year

4. Third-Party Cookies

Some cookies on our website are set by third-party services:

4.1 Google Analytics

We use Google Analytics to analyze website traffic and user behavior. Google Analytics sets cookies to collect information about how you use our website. This information is used to compile reports and help us improve our website.

Learn more about Google Analytics cookies: Google Analytics Cookie Usage

4.2 Social Media Platforms

Our website includes social media buttons for Facebook, Twitter, LinkedIn, and Instagram. These platforms may set cookies when you interact with their buttons or widgets.

4.3 Contact Forms

Our contact forms may use third-party services for spam protection and form processing, which may set additional cookies.

5. Managing Your Cookie Preferences

5.1 Cookie Consent Manager

When you first visit our website, you'll see a cookie consent banner allowing you to:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your cookie preferences

You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.

5.2 Browser Settings

You can control cookies through your browser settings:

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Cookies and website data
  • Edge: Settings > Cookies and site permissions > Cookies and site data

5.3 Opt-Out Links

For specific third-party cookies, you can opt out directly:

  • Google Analytics Opt-out
  • Your Online Choices (UK)

6. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

6.1 Necessary Cookies

Disabling necessary cookies may prevent the website from functioning properly, including:

  • Loss of session data when navigating between pages
  • Inability to submit forms securely
  • Reduced website security

6.2 Analytics Cookies

Disabling analytics cookies will:

  • Prevent us from understanding how you use our website
  • Limit our ability to improve user experience
  • Not affect your browsing experience

6.3 Marketing Cookies

Disabling marketing cookies will:

  • Prevent tracking of marketing campaign effectiveness
  • May result in less relevant content
  • Not affect core website functionality

7. Cookie Retention Periods

Different cookies have different retention periods:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain on your device for a specified period or until manually deleted
  • Our cookies: Typically expire within 1-2 years unless manually deleted
  • Third-party cookies: Controlled by respective third parties

8. Data Protection and Privacy

Information collected through cookies is processed in accordance with our Privacy Policy and UK GDPR requirements. We implement appropriate security measures to protect cookie data from unauthorized access.

9. Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in our practices or applicable laws. Updated versions will be posted on this page with a revised date. We encourage you to review this policy regularly.

10. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Drive Transformer
42 Regent Street
London, W1B 5TS
United Kingdom

Email: [email protected]
Phone: +44 20 7123 4567

11. Cookie Settings

You can manage your cookie preferences using the controls below:

This will open the cookie consent manager where you can adjust your preferences.

Drive Transformer

Transforming UK workspaces with premium ergonomic furniture solutions.

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